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2023 for gaming: a year in review
The Gaming Market Size Overview The year 2023 was a landmark period in the video game industry, characterized by an overwhelming number of new game launches, deals, innovative ventures, and shifts in strategy according to Newzoo. The gaming market is multifaceted, and identifying the right trends is crucial for developing effective strategies. To anticipate the...
How to effectively monetize your player base in Mobile Games
The mobile gaming industry is flourishing, with an increasing number of players joining the digital playground. For game publishers, this growth presents a golden opportunity to monetize their offerings effectively. However, the key to successful monetization lies in understanding player behaviors and market trends. In this article, we delve into the best practices for monetization...
Warcraft Rumble Review: Learning From Past Mistakes
In the Summer of 2022, Blizzard and NetEase unleashed Diablo: Immortal. Hot on the heels of a less-than-positive announcement, it’s safe to say that Diablo fans were a little wary of how the game would turn out. Shockingly, it was very good! However, what wasn’t so good was the game’s repugnant, predatory microtransactions. “Whale” players...